Most contractors will agree—finding clients can be the hardest part of growing a home service business. And, if your business is seasonal, it can be a challenge to make ends meet while you wait for work to pick up. Some entrepreneurs feel that using a lead generation platforms like Thumbtack, TaskRabbit, or even Home Advisor can help.
From bringing in clients and helping to increase profit, to building your reputation and generating great reviews, they can provide a lot of different benefits.
In this resource, we’ll focus on Thumbtack and TaskRabbit to help you figure out which one works best for you.
In this article you’ll learn:
What’s the difference between Thumbtack and TaskRabbit?
The main difference between Thumbtack and TaskRabbit is which markets they target. While both cater to customers and clients who need services done, the audiences (consumers and homeowners) they focus on are very different.
Thumbtack tends to focus on consumers who want home service professionals to complete projects in their homes. If you want a deep dive on Thumbtack for contractors, check out the full breakdown here.
- flooring installation
- interior and exterior painting
- house cleaning
- interior design
While Thumbtack also facilitates things like wedding photography, catering, dog walking, and singing lessons, it generally targets consumers who are looking for long-term services.
Think things like:
- a renovation project
- summer lawn care services
- flooring replacement around the home
Thumbtack’s service providers tend to be experts in their trades.
Check out a deeper analysis on Thumbtack:
How it works, who should use it, alternatives, and a comparison between Thumbtack and Angie’s List.Learn more
TaskRabbit, on the other hand, focuses more on one-off tasks and odd jobs. For example, mounting a TV, assembling furniture, planting flowers, or cleaning a specific room in a home.
While customers and clients can hire a specific “Tasker” multiple times, the platform’s main purpose is to help people with short-term, specific jobs. These tasks don’t necessarily require experts.
For example, TaskRabbit is partnered with IKEA to offer assembly services to anyone who wants to buy furniture from the retailer, but doesn’t feel comfortable putting it together on their own.
While you might hire someone to assemble multiple IKEA purchases at once, it isn’t necessarily a long-term project that requires a seasoned professional’s help.
How do Thumbtack and TaskRabbit work for contractors?
As a contractor on Thumbtack, you’ll need to create a profile so that clients can find you.
In your profile, you can include information like how long you have been in business, whether you’ve done a background check, business hours, accepted payment methods (such as cash only, or offering credit card payments), area of service, and more.
When a client first visits Thumbtack, they can input details about a job they’d like done. Thumbtack then provides them with a list of service provider profiles that could be a match.
Clients can review the contractors’ Thumbtack ratings and profiles to determine who they would like to work with. Then they can ask for a quote.
If both the client and contractor agree on the price, and they decide to work together, it’s up to them to handle the project from there.
Thumbtack may charge contractors for communicating with clients, as these count as “leads.”
TaskRabbit works in a similar way to Thumbtack.
If you want to provide services through the platform, you’ll need to create a profile. Clients who search for your services can review your profile and choose to contact you to discuss a job.
Unlike Thumbtack, TaskRabbit does allow you to send invoices and receive payments through the platform.
TaskRabbit does not charge contractors for communicating with clients.
What features and services does each platform offer?
|Pricing||Pay per lead (includes communicating with prospects), based on your area and the cost of the job||$25.00 registration fee|
|Advertising||Offers advertising options to those who have Thumbtack Pro status||Offers advertising options to those who have TaskRabbit Elite status|
|Residential/Commercial Clients||Both, but mostly residential||Residential|
|Displays Client Reviews||Yes||Yes|
|Industries||Most service industries, like cleaning, painting, dog walking, beauty, plumbing, HVAC, etc||No specific industries|
|Clientele||Anyone||Clients who need quick tasks done like hanging a painting or assembling furniture|
|Jobs offered through website referrals or manual consumer search||Clients can search through a list of contractors and choose one based on their needs||Clients can search through a list of contractors and choose one based on their needs|
What are the pros and cons of Thumbtack?
Thumbtack can be great for the right contractors, but it can require a hefty financial investment upfront.
While pricing is influenced by different factors, like your location and the type of service you offer, many contractors have complained about the cost and quality of leads they receive:
Others, though, have had positive experiences and used the platform to build a thriving service business:
Whether Thumbtack will work for you really depends on your budget, competition in your area, and what services you provide.
When it does work, Thumbtack seems to provide the most benefits for contractors who have a lot of positive reviews on the platform and who have paid for advertising.
Pro tip: Take a look at our complete and honest Thumbtack review for more pros and cons.
What are the pros and cons of TaskRabbit?
Unlike Thumbtack, TaskRabbit doesn’t charge per lead. Instead, they have a simple $25 registration fee for regular service providers.
Clients pay the TaskRabbit service fee (15%) on top of the cost of the job, which doesn’t come out of the Taskers payment.
However, there are just as many different reviews about the platform from contractors. Many contractors have had issues with getting set up on the platform:
While some appreciate the versatility of the platform in the types of jobs and services it can offer:
As an aside, we’ve found that it was quite challenging to find many recent positive TaskRabbit reviews on behalf of contractors who use the service. The example above is on behalf of a consumer who used the website to find a professional.
Whether TaskRabbit will work for you depends on a lot of outside factors. While the platform does offer a lower cost for contractors, it also focuses on a different type of client type than Thumbtack.
TaskRabbit tends to work for service providers who want to complete odd jobs or who specialize in short-term contracts.
If you’re looking for long-term clients, it may not be a fit for you.
But, if you’re just looking to make ends meet during the slow season or to pick up some extra work here and there, it could be perfect!
Which lead generation platform is the best?
Picking a lead generation website that works for you and your business can be a challenge. From finding one that works with your budget to fitting with the service you provide, there are many different factors to consider.
There are a variety of different platforms out there to choose from.
If you’re looking for more advertising options on your lead gen account, or offer more skilled trades like landscaping, general contracting, or HVAC, then consider Angie’s List or HomeAdvisor instead.
If you still don’t know which platform is best for you, take a look at our complete breakdown of the best lead generation websites for contractors.
Want more out of your marketing?
Consider using postcard marketing to help you grow and maintain your client list. Check out our deep dive packed with examples and ideas.Read the Guide